When it comes to business IT security, many small- and medium-sized businesses like yours often struggle to protect their systems from cyberattacks. One primary step is to be aware of online threats. Here are five common ways your systems can be breached.

1. You are tricked into installing malicious software

There are countless ways you can be tricked into downloading and installing malware. One is by downloading software from torrent websites. When you visit these sites, you are told to download software in order for the site to load properly. Once downloaded, the malware that came with the software infects your system. In other cases, hackers send emails with a malware-infected attachment.

Luckily, there are steps you can take to avoid accidentally installing malware:

• Never download files from an untrusted source. If a website is asking you to download something, make sure it’s reputable and reliable. Double check the URL of the website as well, as hackers can spoof legitimate websites and use similar but slightly altered URLs, such as “www.g00gle.com” instead of “www.google.com.” If you are unsure, it’s best to avoid downloading and installing the software.
• Always look at the name of the file before downloading. A lot of malware is often deliberately given names similar to those of legitimate files, with only a slight spelling mistake or some unusual wording. If you are unsure about the file, then don’t download it. If you know the sender, you may contact them to verify the file’s authenticity.
• Always scan a file before installing it. Use your antivirus scanner to check downloaded files before opening them.
• Stay away from sites with torrents, adult content, or those that stream pirated videos. These sites often contain malware, so avoid them altogether.

2. Hackers obtain admin privileges

Many users are logged into their computers as admins. Being an administrator allows you to change settings, install programs, and manage other accounts. The problem with this is that if a hacker manages to access your computer with you as the admin, they will have full access to your computer. This means they can install other malicious software, change settings, or even completely hijack the machine.

Even worse is if a hacker gains access to a computer used to manage the overall IT network. Should this happen, they can control the entire network and do as they please.

To avoid these unfortunate situations, limit the administrator role only to users who need to install applications or change settings on their computers. Installing antivirus software and keeping them up to date, as well as conducting regular scans, will also help reduce the chances of being infected.

3. Someone physically accesses your computer

Your system can also get infected with malware or your data can get stolen because someone physically accessed your systems.

Let’s say you leave your computer unlocked when you go out for lunch. Someone can just walk up to it and plug in a malware-infected USB drive, which can infect your system. They can also manually reset the password, thereby locking you out.

An easy way to defend against this is to secure your computer with a password. You should also lock, turn off, or log off from your computer whenever you step away from it. You can also disable drives like CD/DVD and connections like USB if you don’t use them. Doing so will limit the chances of anyone using these removable media to infect your computer or steal data from it.

4. Someone from within the company infects the system

A disgruntled employee can compromise your IT systems. They can do so much damage such as deleting essential data or introducing highly destructive malware.

The most effective way to prevent this, aside from ensuring your employees are happy, is to limit access to systems. For example, you may find that people in marketing have access to finance files or even admin panels. Revoke unnecessary access rights and ensure that employees only have access to the files they need.

5. Your password is compromised

Passwords are typically the main verification method businesses use to access their accounts and systems. The issue with this is that many people have weak passwords that are easy to crack. To make matters worse, many people even use the same password for multiple accounts, which could lead to a massive breach.

It is therefore important to use strong and different passwords for your accounts. It’s best to also utilize multifactor authentication, which requires users to present more than one way to verify their identity such as a password plus a fingerprint or a one-time code.

If you want to learn more about securing your systems, contact us today.

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Despite its enhanced security features, cloud computing isn’t 100% safe from data breaches. A small- or medium-sized business still needs to be proactive in making sure their data is secure in the cloud. The following tips will help tighten cloud data security.

Know your cloud apps:

Get a comprehensive view of the specific threats that business apps pose. Ask questions like: Which ones render you more or less prone to a breach? Does an app encrypt data stored on the service? Does it separate your data from that of others to limit exposure when another tenant has a breach?

Migrate users to high-quality apps:

Cloud-switching costs are low, which means that you can always switch to another application that best suits your needs. Take the time to consult with your vendor before switching to another app to make sure the new app is secure and compatible with your systems. Now more than ever, you have choices.

Find out where your data is going:

Take a look at your data in the cloud. Review uploads, downloads, and data at rest in apps to determine whether you have potential personally identifiable information (PII), or whether you simply have unencrypted confidential data. If you do have PII stored in the cloud, you need to make sure there are additional layers of security measures in place such as encryption. This is to avoid violating compliance regulations and paying hefty fines.

Look at user activities:

It’s important to understand not only what apps you use but also how these apps use your data. Determine what apps employees are using to share content and whether such apps have a sharing functionality. Knowing who’s sharing what and with whom will help you understand what policies to best employ.

Mitigate risk through granular policy:

Start with your business-critical apps and enforce policies that matter to your organization in the context of a breach. For example, block the upload of information covered by certain privacy acts, block the download of PII from HR apps, or temporarily block access to vulnerable apps.


The key to preventing a data security breach in the cloud lies in careful attention to your cloud applications and user activity. Analyzing your apps and looking into user activities might be time-consuming, but minimizing cloud and data security breaches makes this task worthwhile. Looking to learn more about today’s security? Contact us and let us manage and minimize your risks.

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As cyberthreats become more sophisticated, many businesses need to prioritize cybersecurity more than ever. But are you sure that your security measures are keeping your enterprise IT assets safe? Here are five signs that they may not be effective.

Open wireless networks

With just one main internet line and a couple of wireless routers, an entire office can get online. A wireless internet connection saves money, but there’s a risk that it might be unsecure.

It’s not enough to plug in a wireless router and create a basic network to secure your wireless network. If you have an open network, anyone within range can connect. With simple tools and technical know-how, cybercriminals can capture incoming and outgoing data, and even attack the network and any device connected to it.

Ensure that all wireless networks in the office are secured with strong passwords. Many internet service providers that install hardware when setting up networks will often just use an easy-to-guess password for the router. Change this password immediately to minimize the risk of unauthorized users gaining access to your network.

Unsecure email

Most companies that have implemented a new email system in the past couple of years are most likely secure. This is especially true if they use cloud-based platforms or well-known email systems like Exchange, which offer enhanced security and scanning.

The businesses that are at risk are those using older systems like Post Office Protocol, or systems that don’t encrypt passwords (also known as “clear passwords”). If your system doesn’t support encryption, anyone with the right tools can compromise your systems and data.

Unsecure mobile devices

Mobile devices help you stay connected and productive while out of the office. However, if you use your tablet or smartphone to connect to office systems without proper security measures in place, you run the risk of compromising your networks.

Imagine you have linked your work email to your smartphone but don’t have a password enabled. If the device goes missing, anyone who picks it up can have access to your email and your sensitive information. The same applies if you install a malicious mobile app. If you use this same device to connect to your company’s network, the malware will spread across your systems and disrupt your business operations.

Ensure that employee devices have adequate security, such as passcodes, and your company has sufficient security policies in place to regulate their use. Lastly, implement mobile device management solutions to prevent employee devices from being a security risk to your network.

Anti-malware software that isn’t properly maintained

Anti-malware software needs to be properly installed and maintained if they are going to stand a chance of keeping your systems secure.

If your anti-malware scans are scheduled during business hours, some employees may just turn the scanner off because it slows down their computers. This makes your systems vulnerable to malware.

The same goes for not updating your anti-malware software regularly. Updates are important for anti-malware applications because they implement new databases that contain recently discovered threats and fixes.

Lack of firewalls

A firewall is a network security tool that filters incoming and outgoing network traffic and protects data from being accessed from outside the network. While many modems or routers include firewalls, they are often not powerful enough for business use.

Get a firewall that covers the whole network at the point where data enters and exits (usually before the routers). These are business-centric tools that should be installed by an IT partner like a managed IT services provider for them to be most effective.

How do I ensure proper business security?

The best way to secure business systems and networks is to work with an IT partner like us. Our managed services can help you set up cybersecurity measures and ensure that they are managed properly. Tech peace of mind means you can focus on growing your business. Contact us today to learn more.

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Security audits are an excellent way to set the benchmark for your company’s data integrity. It is also a reliable way of identifying gaps in your system before they can be exploited by hackers.

Auditing and the security strategy

Audits are necessary to maintain system integrity and uphold quality. These system checks help identify security gaps and guarantee business stakeholders that the company is doing everything in its power to ensure that all of its information is uncompromised.

The three key procedures of an audit are assess, assign, and audit. Having a methodical way of auditing helps you avoid missing important details. It is also crucial that each stage is treated with the same level of importance to ensure thorough and comprehensive auditing.

During the assessment phase, have your IT partner look at the security system you have in place. All of your business computers and servers need to be checked, as well as every program and every user. Doing an assessment should give you an overview of how secure your business currently is, along with any weak points that need to be improved.
After the assessment, you may begin assigning solutions and solution providers. Ask your IT provider about solutions they can provide for each of your network/system gaps. And for issues that they can’t handle (perhaps because certain machines and software are highly specialized), ask your IT provider for their whitelist of partners.

Finally, you conclude your audit cycle with an “audit” — one last look-around before releasing the system back into the wild. Make sure that installations, patches, and upgrades are integrated properly and working seamlessly. For future reference, you’ll also want to take down notes just in case you need information about software and hardware improvements done during this audit cycle.

What exactly should be audited?

When conducting an audit, there are three factors you should focus on:

The state of your security – Security — especially digital security — is never at an impasse, and it is always in flux. Why? Because according to the Clark School at the University of Maryland, hackers attack every 39 seconds. And that’s not even accounting for other cyberattacks such as phishing, ransomware, and malware. This means that system security has shorter and shorter expiration dates nowadays, which makes audits all the more crucial to accomplishing your security strategy.

The changes made – The key to having long-term data integrity is a continuity plan — and not just one that addresses severe business disruptions such as those caused by calamity or disaster. A true continuity plan tries to address every conceivable risk realistically, especially those that can trip up business operations, such as cyberattacks. This can only be possible if you know what kind of hardware and software comprise your system, as well as their respective updates and improvements.

Who has access to what – Data systems — even proprietary ones — should allow administrators some control over who sees what. Total accessibility is a very dangerous prospect, especially since business nowadays is increasingly hinged on internet presence. An audit will let you check on user access so that you can make necessary adjustments to protect your data.

If you are looking for help in developing a security strategy for your business, contact us today to see how our managed solutions can help.

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As businesses have become more reliant on digital technology for day-to-day operations, they’ve also become a favorite target of internet threats. If you want to protect your organization from cyberattacks, make sure your security is clear of the following flaws.

Open wireless networks

With one main internet line and a couple of wireless routers, a whole office can go online. A wireless internet connection saves money, but there is an inherent risk that it’s an unsecure network.

If you need a secure network, plugging in a wireless router and creating a basic network is not enough. If you don’t set a password on your routers, then anyone within range can connect. With fairly simple tools and a bit of know-how, hackers and criminals can start capturing data that goes in and out of the network, and even attacking the network and computers attached.

Therefore, you should take steps to ensure that all wireless networks in the office are secured with strong passwords. Many internet service providers that install hardware when setting up networks will often just use an easy password for the router, such as the company’s main phone number. These need to be changed.

Email is not secure

Most companies that have implemented a new email system in the past couple of years will most likely be secure. This is especially true if they use cloud-based options or well-known email systems like Exchange, which offer enhanced security and scanning.

The businesses at risk are those using older systems like POP, or systems that don’t encrypt passwords (what are known as “clear passwords”’). If your system doesn’t encrypt information like this, anyone with the right tools and a bit of knowledge can capture login information and compromise your systems and data.

If you are using an older email system, it is advisable to upgrade to a newer one, especially if it doesn’t use encryption.

Mobile devices that aren’t secure enough

Mobile devices offer a great way to stay connected and productive while out of the office. However, if you use your tablet or phone to connect to office systems but don’t have security measures in place, you compromise your networks.

Imagine you have linked your work email to your tablet but don’t have a screen lock enabled, and you lose your device. Anyone who picks it up will have access to your email and all your sensitive information. The same goes if you install a mobile device app with malware on it. Your infected device will spread this malicious program to your entire network and cause major disruption to your business.

Take steps to ensure that employee devices have adequate security, such as passcodes, and that your company has sufficient security policies in place to govern their use. Lastly, mobile device management solutions are specifically designed to prevent your bring your own device (BYOD) policy from being a risk with employee devices causing havoc to your network.

Anti-malware software that isn’t maintained

These days, it is essential that you have anti-malware software installed on all devices in your company, and that you take the time to configure these properly.

It could be that scans are scheduled during business hours. If you install these solutions onto your systems and they start to scan during work time, most employees will just turn the scanner off, leaving your systems vulnerable.

The same goes for not properly ensuring that these systems are updated. Updates are important for software, especially anti-malware applications, because they implement new databases that contain recently discovered threats and the fixes for them.

Therefore, anti-malware software needs to be properly installed and maintained if they are going to even stand a chance of keeping systems secure.

Lack of firewalls

A firewall is a network security tool that can be configured to block data traffic from entering and leaving the network. For instance, it can protect data from being accessed from outside the network. While many modems or routers include firewalls, they are often not robust enough for business use.

What you need is a firewall that covers the whole network at the point where data enters and exits (usually before the routers). These are business-centric tools that should be installed by an IT partner like a managed services provider (MSP), in order for them to be most effective.

How do I ensure proper business security?

The best way a business can ensure that their systems and networks are secure is to work with an IT partner like us. Our managed services can help ensure that you set up proper security measures in place and that they are managed properly. Tech peace of mind means your focus can be on creating a successful company instead. Contact us today to learn more.

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The security of your systems and technology is a constant battle, and one you will likely never completely win. There are significant steps you can take to secure your systems, but having knowledge about your systems is one of the most effective tools. If you know how your systems can be breached, you can ensure a higher level of caution and security. Here are five common ways business systems are breached.

#1. You are tricked into installing malicious software

One of the most common ways a system’s security is breached is through downloaded malware. In almost every case where malware is installed, the user was tricked into downloading it.

A common trick used by hackers is planting malware in software hosted on warez and torrent websites. When users visit the site, they are informed that they need to download the software in order for the site to load properly. Once downloaded, the malware infects the system. In other cases, hackers send emails with a malware-infected attachment.

There is a nearly limitless number of ways you can be tricked into downloading and installing malware. Luckily, there are steps you can take to avoid this:

• Never download files from an untrusted location. If you are looking at a website that is asking you to download something, make sure it’s from a company you know and trust. If you are unsure, it’s best to avoid downloading and installing the software.
• Always look at the name of the file before downloading. A lot of malware is often disguised with names that are similar to legitimate files, with only a slight spelling mistake or some weird wording. If you are unsure about the file, then don’t download it. Instead, contact us so we can verify its authenticity.
• Stay away from torrents, sites with adult content, and video streaming sites. These sites often contain malware, so avoid them altogether.
• Always scan a file before installing it. Use your antivirus scanner to check downloaded apps before opening them. Most scanners are equipped to do this by right-clicking the file and selecting Scan.

#2. Hackers are able to modify the operating system (OS) settings

Many users are logged into their computers as admins. Being an administrator allows you to change all settings, install programs, and manage other accounts.

If a hacker manages to access your computer with you as the admin, they will have full access to your computer. This means they could install other malicious software, change settings, or even completely hijack the machine. The biggest worry about this, however, is if a hacker gets access to a computer used to manage the overall network. Should this happen, they could gain control of the entire network and do as they please.

To avoid this, limit the administrator role only to users who need to install applications or change settings on the computer. Beyond this, installing security software like antivirus scanners and keeping them up to date, as well as conducting regular scans, will help reduce the chances of being infected, or seeing infections spread.

#3. Someone physically accesses your computer

These days, it seems like almost every security threat is trying to infect your IT infrastructure from the outside. However, there are many times when malware is introduced into systems, or data is stolen, because someone has physically accessed your systems.

Let’s say you leave your computer unlocked when you go for lunch and someone walks up to it, plugs in a malware-infected USB drive, and physically infects your system. They could also access your system and manually reset the password, thereby locking you out and giving them access.

Secure yourself by setting up a password to control access to your computer. You should also lock, turn off, or log off from your computer whenever you step away from it.

Beyond that, disable drives like CD/DVD and connections like USB if you don’t use them. This will limit the chances of anyone using these removable media to infect your computer.

#4. Someone from within the company infects the system

We’ve seen a number of infections and security breaches that were carried out by a disgruntled employee. They could delete essential data, or remove it from the system completely. Some have even gone so far as to introduce highly destructive malware. The most effective way to prevent this, aside from ensuring your employees are happy, is to limit access to systems.

Your employees don’t need access to everything, so reexamine what your employees have access to and make the necessary adjustments. For example, you may find that people in marketing have access to finance files or even admin panels. Revoke unnecessary access rights and ensure that employees only have access to the files they need.

#5. Your password is compromised

Your password is the main way you can verify and access your accounts and systems. The issue is, many people have weak passwords. And with the steady increase in the number of stolen user account data, it could only be a matter of time before they can crack your password and compromise your account.

To add insult to injury, many people use the same password for multiple accounts, which could lead to a massive breach. Therefore, you should use strong and different passwords for your accounts.

To further enhance your password security, utilize multifactor authentication (MFA), which uses more than one method of verifying a user’s identity, such as a fingerprint or a one-time code.

If you are looking to learn more about securing your systems, contact us today to learn how our services can help.

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Microsoft Office is one of the most popular productivity suites for businesses. Over the years, Microsoft has released several versions of the product, all of which were designed to target different users or update outdated features. Two of the suite’s latest iterations, Office 365 and Microsoft Office 2019, contain many of the same standard applications, but users should pay close attention to their differences when deciding which one to purchase.

What is Microsoft Office 2019?

Microsoft Office 2019 is the latest version of Microsoft’s popular Office suite. With apps like Word, PowerPoint, Excel, and more, it is mostly similar to all previous versions of Office. Upon purchase, you receive a license that lets you install and use the version on one computer. This license also covers all security updates, although it does not cover the upgrade to follow-up or future versions of Office.

Microsoft Office 2019 is sometimes known as a “perpetual” version. This is because after making a one-time payment, the license to use the program is yours for life. You may even keep using Office well beyond its natural life cycle, although at this point, you will no longer receive any security updates. To regain patches and support, you need to upgrade to a new version or buy a new product.

What is Office 365 for business?

Office 365 gives you the same apps offered by Microsoft Office 2019, but with other tools, features, and benefits mixed in. Unlike the latter, which is available only on the lone computer it’s installed on, Office 365 is cloud-based and can be used by up to six people at any given time.

Additionally, Office 365 is available only via monthly or yearly subscription services. You can also choose from several plans, all of which are optimized for varying user needs. For instance, the “Office 365 Personal” plan, which gives you access to all the apps in the suite, 1 TB of storage space on OneDrive, and Skype minutes, is great for single users.

Office 365 is also available to teachers and students as a free service, as long as you can provide a valid school email address. For your business, you may choose between Office 365 Business and Office 365 Enterprise plans.

Which is better for business?

Most businesses will benefit more from Office 365 because of its extra features and its superior level of security. Furthermore, the monthly per-user cost is usually lower when compared to the cost of licensing the same version of Office 2019 for each individual.

The other benefits Office 365 for Business include:

• All users are on the same version of Office – Because Office 365 for Business is based in the cloud and is managed via a central admin panel, you can ensure that all users have exactly the same version of Office, which in turn ensures that your files will be compatible with any user.
• Reduced licensing costs – If you purchase individual versions of Office 2019 for your employees, you could end up paying over USD $440 for the Professional version, which can only be installed on one computer. Compare this with Office 365 Business Premium, which costs USD $12.50 per user, per month, and offers the same version of Office, along with more features.
• Enhanced security and uptime – Microsoft guarantees that Office 365 software will be up and running 99.9% of the time, which means the programs you rely on will be available when you need them.
• It’s more mobile – With Office Web Apps and Office 2019 mobile apps you can take your work anywhere. Combine this with solutions like SharePoint that allow you to store documents in a central location, making it easier to access your files while out of the office. Furthermore, if you would like to use the Office mobile apps, you will need an Office 365 subscription.

Understanding your business’s unique needs will help you choose the best Microsoft Office version for your company. In any case, never hesitate to ask for assistance from IT experts in identifying the applications and software plans that will truly empower your company.

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Top-notch care is no longer the sole criterion patients have for choosing which healthcare facility to go to. They now also look for the convenience that online scheduling delivers.

Even if the use of smartphones, tablets, and other internet-connected devices has already permeated society, many healthcare facilities have trouble keeping up with the times. But those that have kept up with tech trends have seen an uptick in both the number of patients they take in and the quality of care they are able to provide, while facilities relying on the old ways continue to remain stagnant in both areas.

Online scheduling is one of the simplest and most popular technologies used by forward-thinking health clinics and hospitals. It allows patients to see when a doctor is available and schedule an appointment on your website. Practices that use online scheduling are able to reap the following benefits. 

More potential new patients

Today, people are less inclined to make phone calls, especially if it involves ringing up someone they don’t know. For many people looking for a new doctor or specialist, they will simply keep looking for one that has online scheduling to avoid calling. 

More time for your staff, better care for your patients

Think about how much time your staff spend each day answering phone calls from people making an appointment. It’s probably a lot if you have a busy practice. Online scheduling lessens phone time required so that your staff can better focus and care for patients at your facility. As a result, patients will feel truly cared for and will more likely return to the healthcare facility in the future.

Setting appointments beyond clinic hours 

In the past, patients had to wait for the clinic to open just to make an appointment. With online scheduling, patients can simply log in to your website and see when you are available so they can plan their schedule accordingly around their visit.

Still unsure whether you need online scheduling?

Sure, you probably can get away with not having it at the moment, but eventually, most patients will expect this technology from you. And the sooner you roll out online scheduling, the sooner your staff will get the hang of it, and the sooner your patients can enjoy its benefits. 

Need help setting up online scheduling for your practice? Talk to our IT experts today and we’ll make sure this technology will make things easier for your patients.

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Before there was Google Assistant, there was Google Now. In 2016, it replaced Google Now as the virtual assistant (VA) in the Google app for Android and iOS. The updated VA offers plenty of functionalities to Google device users. Here are a few that you should take advantage of.

Locate the best route to any location

Google Assistant works seamlessly with Google Maps, which makes it a great tool for finding the best route to any location.

For instance, if you’re trying to find the best route home, just turn on the app and say, “Get me home.” It will then work with Google Maps to let you know the ideal route based on your current location.

You can also check for traffic updates with Google Assistant, and get the latest information on road closures and traffic diversions. This feature is perfect for people who are often on the move.

Make a shopping list with your voice

Google Assistant can also help you make shopping lists with ease — just “talk” to the app.

To do this, open the app and say, “Add [item] to my shopping list.”  Google Assistant will then collate all the items on your shopping list and read it back to you for good measure. 

Stay updated with the latest news

Too busy to browse the day’s news? Why not have Google Assistant read them for you? If you say “Play the news,” Google Assistant will begin reading the stories from news sources you have saved in your RSS feeds, social media accounts, etc.

You can make Google Assistant play, pause, and stop reading at any time, as well as request it to read articles from a particular source or media site. 

Take control of your smart home

If you’re enhancing your living space with smart devices like ovens, light bulbs, or thermostats that operate automatically, Google Assistant can help you easily control them. For example, you can say, “Okay. Google, turn off lights in the living room.”

To activate Google Assistant, tap on the menu icon at the upper-right section of the screen and choose Settings. You can then add the smart devices in your house that are compatible with your app.

Measurement and currency conversions and language translation

You can also use Google Assistant to convert measurements, currencies, and other data. You can even ask it to get exchange rates between the US dollar and a foreign currency. Just say, “What is 12 US dollars in euros?” The trusty assistant also has a nifty language translation feature. 

Check the email inbox and appointments calendar

If you’re using Google Assistant, chances are you’re using other services like Gmail or Google Calendar, so why not use your voice-activated helper to connect to these apps?

You can ask Google Assistant to skim through your Gmail inboxes for target keywords, or pull up a recently added appointment in your Calendar app. Google Assistant can also work with your Google Keep app, which is handy for taking down notes. 

These are just a few of the things Google Assistant can do for you. If you have questions about this tool, get in touch with our experts who are ready to help you.

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A dashboard is a single display that provides all the information you need to make important business decisions and manage your company. While dashboards are generally helpful, you need to choose the one that works best for your company’s objectives and goals. Here are three types of business dashboards to consider.

Strategic dashboards

Ideal for senior managers and executives, strategic dashboards are designed to help identify potential opportunities for business expansion and improvement. This type of dashboard gives a bird’s-eye view of your business and track performance metrics against enterprise-wide strategic goals.

They summarize performance over set time frames: past month, quarter, or year. They can contain anything from overall sales numbers to sales and revenue comparisons to inventory levels, making it easy for executives to understand the overall health of the organization and monitor the long-term company strategy.

Operational dashboards

Business owners use operational dashboards to monitor and measure in real time the effectiveness and efficiency of their employees’ progress in relation to their targets. Since these dashboards focus on tracking operational processes, they are often more detailed than strategic dashboards and are usually viewed by junior levels of management multiple times throughout the day.

They are also commonly found in departments that need to respond to critical information quickly, such as marketing and operations. They help departments stay proactive and ahead of problems. For example, marketing teams can use this type of dashboard to monitor their campaign’s metrics such as cost per acquisition, total number of clicks, total acquisitions gained, and the total amount spent. Any significant changes would immediately alert the team. The operations team of manufacturing firms, on the other hand, may use this to track products manufactured, number of defects, complaints, and returns. They are then alerted right away when performance falls below targets.

Analytical dashboards

When it comes to creating and implementing strong business strategies, understanding the trends and events in your data is crucial. Analytical dashboards use volumes of data collected over time so you could compare current against historic data, enjoy in-depth analysis, identify patterns and opportunities, and determine why processes are working in certain departments. These dashboards present complex data, utilizing complex models and what-if statements, so they are commonly just used by staff with advanced training such as business analysts.

How do I know which dashboard to choose?

To help you choose which dashboard best suits your needs, you can ask yourself the following questions:

#1. What business problems are we trying to solve?

• Strategic dashboards – Top-line organizational KPIs
• Operational dashboards – Data awareness and time-sensitive data
• Analytical dashboards – Trends or deeper insights

#2. Who will be using the dashboards?

• Strategic dashboards – Executives, directors
• Operational dashboards – Business managers
• Analytical dashboards – Business analysts, data analysts

#3. What are our goals?

• Strategic dashboards – Strategic goals, such as achieving KPI targets
• Operational dashboards – Employee awareness and tracking against goals
• Analytical dashboards – Analytic goals, such as visibility into key processes

Dashboards concentrate all data, metrics, and parameters in one place, bringing a totally new dimension to business intelligence. Your company can significantly benefit from the right dashboard. If you’re looking to implement dashboards for the first time or to enhance the functionality of your current dashboard, get in touch with us today.

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